Employee Engagement Strategies

Top 10 Employee Engagement Strategies Post COVID-19

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Employee engagement means spurring the employees to contribute to the company’s growth. In fact, companies having sound employee engagement strategies tend to perform far better than the companies without. Both customer ratings and sales are boosted by employee engagement. 

Covid-19 resulted in employee layoffs and resignations. Thus, in the uncertain post COVID19 world, the HR and top management of companies need to revamp their employee engagement strategies.

Top 10 Employee Engagement Strategies

The latest trends in employee engagement such as technological tools, recognitions and incentives, positive work culture, and opportunities for career growth need to be kept in mind while planning new strategies.

Employee Centric Work Culture

Creating a work environment that treats employees as humans first is one of the basic employee engagement strategies in the aftermath of Covid-19. A better work-life balance should be promoted by company bosses for their employees. Covid-19 pandemic has shown that remote working is possible and the employees need not be present physically in the office. 

Thus, even though many companies have started working offline, flexible work timings along with immense opportunities for remote working should be included in the work cultures of the companies. A survey has shown that 75% of the employees feel they are more productive working from home. It’s time for companies to treat employees as humans first.

Granting More Autonomy to Employees

Autonomy is the buzzword when it comes to planning employee engagement strategies in the post COVID19 world. The employees should not be micromanaged and constantly monitored and must be given a good amount of autonomy and flexibility to perform their duties. Employers’ trust improves the morale and confidence of the employees which positively affects their productivity. 

Researches have revealed that companies granting greater autonomy to employees have more satisfied employees as compared to companies with lesser workplace autonomy. The new professionals holding college degrees are also looking to work for companies providing greater autonomy. Commitment levels of employees also soar with greater autonomy.

Rewards and Recognitions

Employee engagement strategies cannot be complete without both monetary and non-monetary means of recognizing and rewarding the good work done by the employees. In the post COVID19 world, people are more concerned about their health and are wary of the financially damaging costs of medical treatment. To this end, companies should invest in group health insurance plans. Coverage by a comprehensive group health insurance policy improves the morale of the employees. 

Apart from yearly raises and paid leaves, modern employees also want recognition for their achievements. Thus, companies need to implement a technology-driven recognition system that recognizes talented employees and enhances engagement with them. A system of rewards and recognitions encourages the employees to give their best for the company and keeps them motivated.

Gaining the Trust of The Employees

One of the crucial elements of employee engagement strategies is gaining the trust of the employees. The employees need to have complete trust in the leadership of the company management to make the right decisions that will directly affect their job. In the post COVID19 world, tough decisions are inevitable for company bosses and it is imperative to enjoy the confidence of the employees.

The employees shall trust the leadership only when there is complete transparency in the company. The employees should be well aware of the happenings in the company. To this end, frequent communication with the employees is required. Regular meetings between directors, managers, and employees clear any confusions or misunderstandings that the employees may be harboring about the company’s operations. The employees also feel that they are on board with the decision-making process. 

Digital Performance Management Tools

Appraisal of performance is used to decide increments, bonuses, and promotions but there is no dearth of employees who are not convinced about the unbiased nature of the performance appraisal systems used by companies. Thus, rectifying this anomaly should be one of the important employee engagement strategies for companies. 

Digital performance management tools provide real-time data-driven performance appraisals of the employees. Accurate data and analysis by such digital tools also help the employees in identifying their limitations and working on them. There is also no question of bias. 

Consistent Feedback

Feedback features among the necessary employee engagement strategies for companies. Constant feedback going from the directors to the teams through the managers helps in determining improvements in the efficiency of the employees and also enables the employees to develop their professional skills and learn something new consistently.

Growth Opportunities

Modern employees are looking for professional development to achieve greater heights in their careers. Thus, companies need to provide opportunities to the employees to learn more and progress well in their careers. employee engagement strategies focused on the professional growth of the employees not only retain employees and attract new professionals but also improve the performance of the company.

A sophisticated system to identify new skills must be put in place. Frequent training programs to impart new skills to the employees must also be organized.

Promoting Mental Wellness

COVID-19 pandemic has resulted in mental stress on employees due to the uncertainty and negativity generated by the pandemic. Employees are more susceptible to stress, fatigue, and burnout in the current scenario. In fact, employees are now reluctant to work for companies that do not support their mental health.

Thus, supporting mental well-being is also one of the important employee engagement strategies in post COVID19 world. Companies can engage mental health professionals to implement mental health wellness programs for their employees and help those employees who are experiencing mental issues.

Building Team Bonding

The employees of a company must bond with each other and work as a team. In the times of remote working, employees hardly interact with each other in person which makes bonding difficult. To this end, virtual activities should be a part of employee engagement strategies. Various virtual activities including online corporate games help the employees in bonding with each other and also act as stress busters.

Clear Goals

The last but not least important among employee engagement strategies is clearly defining the goals of the company for each and every employee. An engaged workforce cannot be created until and unless everyone is aligned towards achieving a common goal.


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